From Dave’s Desk –»
I hope everyone is enjoying their summer so far. This month’s Connections newsletter is action-packed with information about our latest solution – Voice by WebLaunch. We’re excited to be able to provide you with an additional way to reach your customers and prospects – through personalized voice messages. Consider the impact of recording and sending a personal voice message to thousands at once! We’ll tell you all about voice broadcasting and how you can use it to create real impact for your business. Already using fax and email? Why not add voice to strengthen and reinforce your campaigns. As always, if you have any questions contact us. Additionally, we would appreciate any feedback regarding this newsletter. Our priority is to make it informative and helpful for YOU.
Tip of the Month –»
Six Tips for the Smoothest Fax Transmissions
Use black and white documents only. Colors, including grayscale, increase transmission times.
Use as few images as possible, especially photos
Avoid using large font sizes
Use standard fonts such as Arial and Times Roman
Optimize white space
Use a black and white version of your logo if possible
Contact support for more information at 800-929-1643 or email support@blifax.com
What’s New –»
Voice Broadcasting 101
What is it?
Voice by WebLaunch contains a web-based, easy to use wizard that helps you create and execute voice campaigns at your convenience.Voice broadcasting enables you to record and send messages to your customer’s answering machine, voice mail, or for live pick-up. You simply record a message and send it to your list of customer phone numbers. You pay only for connected calls.
Why it works!
If your customers receive personal messages from you on their answering machines or voice mail, they are heard 100% of the time. Additionally, they are less intrusive than “live telemarketing” making people much more responsive to them. Sending customers a personal recorded message from the CEO, for example, will make your customers feel like VIPs since the company executive took the time to record a message for them. These are just a few examples of why voice broadcasting should be an option for your next campaign. Contact us today to learn more and get started!
Get More Personal with Your Customers – Three Ways to Use Voice by WebLaunch to Increase Response Rates
Show your customers that they are much more than an email address or account number by sending them personalized voice messages. BLI’s new Voice by WebLaunch voice broadcasting solution easily and quickly helps you set up voice broadcasts using the same WebLaunch interface you’re already accustomed to. Simply record your message via our IVR (interactive voice response) system or upload your message (.WAV file) and phone number list. The wizard will take you through the screens from start to finish. You will receive a detailed report to track the success of the campaign, including whether or not a person or answering machine picked up the calls.
Here are three of the many ways you can use Voice by WebLaunch to create powerful messages that will help boost response rates from your customers and prospects.
1. Emergency Notifications
Voice by WebLaunch can deliver high volume, detailed voice messages quickly and efficiently in emergency situations including scheduled power outages, school closures, neighborhood or national amber alerts, and weather warnings. WebLaunch’s web-based, easy to use wizard enables users to set up and execute voice campaigns from anywhere 24-7.
2. Marketing
Increase response rates with personalized marketing messages using Voice by WebLaunch. Your customers and prospects will appreciate being notified of new product offers, deadlines of subscription renewals, promotional interest rates, deadlines and other marketing offers. Make the most impact with a personal message from you with a simple call to action to your customers and prospects. Voice broadcasting is a great follow-up tool for your sales staff too.
3. Collections
Use Voice by WebLaunch as a soft collections solution reminding customers of payment deadlines with call to action options to pay their bills at that moment. Chances of customers paying their bills late drop dramatically as do needs for having to outsource the collections process overall, which can be costly.
The above are just three of the many ways you can utilize voice broadcasting to optimize your communications efforts and produce maximum results. Customers will appreciate relevant messages from you that increase convenience for them. Contact us today for more information and to see how we can address your specific applications using Voice by WebLaunch.
Voice Broadcasting Best Practices and Laws It’s important to emphasize that BLI is a voice broadcasting service provider only. You as our customer assume all responsibility for the content of your messages and phone lists. Prior to using Voice by WebLaunch make sure you follow all Federal and State calling time rules and or restrictions. We have provided helpful links below.
Business Link International is in no way attempting to interpret the TCPA of 1991 nor the laws of any State. This information provided is not intended to replace the responsibility of you, the customer, to check out the legal requirements pertaining to your call campaign prior to using Voice by WebLaunch services. You are ultimately responsible for making your own informed decisions regarding your call campaigns.
The Telephone Consumer Protection Act (TCPA) http://www.fcc.gov, the Federal Trade Commission http://www.ftc.gov and the Federal Communications Commission http://www.fcc.gov do not call list registry rules http://www.donotcall.gov and various State laws place restrictions on certain types of phone calls. Typically a call may be exempt from the TCPA if the call:
Is made on behalf of a non-profit organization.
Is made to a consumer with whom the calling company has an existing business relationship.
Business to business contact.
Does not include an unsolicited advertisement, even if the call is made for commercial purpose.
Is survey work.
Recipient provides proper consent prior to playing the “recorded solicitation.”
Additional links:
- Q&A for Telemarketers and Sellers About the Do Not Call Provisions of The FTC’s Telemarketing Sales Rule
BLI also offers additional database-driven solutions that help track, manage, and measure campaigns from start to finish. For more information contact sales@blifax.com or 800-929-1643.
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